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Twenty years experience. Four key services. Two creative teams. One objective: delivering business results.
Author Archives: Jill Roberts
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Is This The End For Print?
With the majority of big-named brands targeting Social Media for their latest campaigns, it leads to the question: are traditional advertising methods obsolete? Well, it’s evident that social networks, such as Facebook, Twitter and LinkedIn are popular tools amongst brands … Continue reading
Posted in Advertising, Digital, Marketing Tagged Advertising, Brands, Communication, Facebook, marketing, Print, Social Media, Twitter 2 Comments
The Evolution of Social Media
The newest member of the social networking world has revealed itself – Google+, although it’s not new at all, in fact it’s one of the biggest names on the internet. Whether it’s Google Reader, Chrome, Gmail or Google Talk – … Continue reading
Posted in Digital, Marketing Tagged Facebook, Google+, marketing, Social Media, Twitter 3 Comments
Planning on holding an event…and want to do it yourself?
The key to a successful event is in the planning stages. There are several key issues to consider when planning an event- the what’s, why’s, where’s and who’s. While it may seem a little obvious, before you start to plan … Continue reading
Defining the Foodservice Brand
Foodservice. Out of Home. Catering. Call it what you will, most blue chips have always regarded Foodservice as a poorer cousin to the sexier, consumer-led side of FMCG marketing. And it’s easy to see why: bigger budgets, bigger audiences, bigger … Continue reading
Posted in Marketing Tagged Birds Eye, Brands, Cafedirect, Fairtrade, Foodservice, Out of Home 13 Comments
Communication is Dead (Long Live the Art of Communication!)
Can you encourage everyone to embrace the changing face of marketing communication? If not, can you encourage sceptics to – at the very least – try and understand it’s worth? Continue reading
Posted in Digital, Marketing, Stuff, Views Tagged Communication, Facebook, Foursquare, marketing, Paul Newman, sales, Twitter 1 Comment
Exhibiting Abroad
A quick guide to making the most of exhibiting abroad Continue reading
Posted in Exhibitions Tagged Exhibiting Abroad, Exhibitions, Foreign Shows 11 Comments
The Great Integration Debate
‘Integrated’ – a dirty word or not? When it comes to the ever-evolving world of marketing, the integrated question continues to spark debate. And understandably so. Many marketers are concerned with putting all their eggs in one basket. Are integrated … Continue reading